"As soon as we submit our problems in the WeChat group, we are immediately getting in touch with the officials or managers in charge", said Chen Nianhuai, vice-general manager of Hongyuan New Materials Baotou Co, located in Baotou, a city in North China's Inner Mongolia autonomous region. He gave a "like" to this highly efficient way of operating businesses.

Chen is a member of a Baotou senior executives' WeChat group, which was established by the Baotou government and local enterprises to ensure timely and effective dialogue between the government and enterprises.

Considered as one of the moves to attract more businesses and talents to join the endeavor of rejuvenating the local economy, the WeChat group consists of corporate executive officers and local government officials, as well as heads of all the districts in Baotou. The basic details and the updated news about Baotou's major programs are publicized weekly, which allows enterprises to detect potential problems and to obtain possible solutions as fast as possible, said Huo Jie, associate director of the Major Program Service Center at Baotou Equipment Manufacturing Industrial Park.

The government's efforts in optimizing the business environment have yielded fruitful results. The latest data indicate that a total of 397 programs were launched in 2020, the investment value of which reached 269.1 billion yuan ($40.35 billion).