During the 2025 Spring Festival, Baotou achieved a robust performance in consumer spending, exceeding 600 million yuan ($82 million). A thriving cultural tourism market, record-breaking box office sales, and a vigorous trade-in program for home appliances and automobiles drove this surge.

This consumption boom reflects Baotou's strategic efforts to optimize supply and enrich consumer experiences aligned with market trends. By expanding policy coverage and simplifying subsidy procedures, the city has effectively stimulated spending on smart home products and domestic goods.

Baotou will continue to innovate consumption scenarios by revitalizing urban spaces and historical sites, further unlocking the potential for holiday consumption. With consumption identified as a key driver for domestic demand, the city aims to transform seasonal spending momentum into sustained economic growth.