The 2025 Inner Mongolia Autonomous Region Intangible Cultural Heritage (ICH) Market took place on June 20 at the Yellow River No 1 Village in Baotou.

As an important part of the 2025 Inner Mongolia Autonomous Region Cultural Tourism Development Event, the market showcased 73 intangible cultural heritage projects from 12 cities.     

Citizens visit the ICH market. [Photo/Baotou news network]

Wu Quanyong, chairman of Inner Mongolia Zhongchuan Industrial Co, held a sheepskin painting event and introduced it to tourists, saying, "Chinese sheepskin painting has a history of 1,000 years. Exhibiting intangible cultural heritage skills by the Yellow River is culturally significant. We hope to help more people understand the profound cultural heritage of Inner Mongolia."

A themed tour route connects the market, integrating ICH and creative activities, tourism product exhibitions, and specialty food. Among them, there are eight traditional art projects, 25 traditional cuisine projects, and one traditional medicine project, showcasing Inner Mongolia's rich cultural heritage.

Citizen Wu Tiantian and her German partner Mao Mao visited the market, saying, "This activity allows people to learn about the culture of Baotou and Inner Mongolia. As a Baotou native, I feel very proud."

Zhang Zhiqiang, a representative of the Baotou cultural tourism and media bureau, hoped that through this event, more people can understand Inner Mongolia's ICH, and that these cultural treasures can go beyond the grasslands, reaching the whole country and the world.